ASH Mallorca

2019

The studio sought to evolve the design concept created for the ASH footwear company through essential and reductionist language. This time, a conscious and austere selection of materials defines the shape and configuration of space. The hardness of the concrete gives way to the softness of the fabric, and the virtues of the curved lines compete with straight and inflexible metal structures. Lightness comes out of simplicity and vice versa.

Photos: David Zarzoso